… And everything is alright. This project came out of a collaboration with Gypsy & Co. producer, Jae Hamilton. He wanted something that would elevate his young son as he began his foray into modeling and acting. I was onboard but wanted to do something bigger for all kids. I don’t sell clothes. I sell confidence.
At the impressionable pre-teen ages, in this new world of cyber-bullying, I wanted to use TKWC to demonstrate that if a child develops a healthy interest in personal style and image, they will develop confidence early enough to circumvent the common focus points of bullies, and would be better equipped to defend who they are to the harshness of the world. I associated these images with positive commentary around confidence and style as tools to success.
@TheseKidzWearCrowns is a movement. We plan on showcasing some of our future taste-makers. Those kids who we believe “got next”. Not just because they are so adorable or because they are rocking the looks we put them in, but because they are all exploring their magic in a positive way. Role models in the making with drive and focus for what they love.
An interview with Elevations creator Chris Morgan introducing his new project “These Kidz Wear Crowns” IG link at the end of the video.
Behind The Scene: TKWC Photoshoot
Stylist: Chris Morgan
Model: Jaemy Orion Phoenix.
Photographer: Dwayne Evans